Archive for May, 2010

How to get any one to do anything?

Posted by kgerards on Wednesday, 19 May, 2010

The thing I do know, is this “Never re invent the wheel” and if you want to learn from the best as far as online marketing……………….pay attention because here it is ? Frank’s Stuff


Why Google’s Design Revamp Could Be Good for Social Media Marketers?

Posted by kgerards on Thursday, 13 May, 2010

It’s all about the real estate. As I’ve mentioned in many of my case studies…there’s only soo much space on the first page of Google, first one that dominates wins. Google results pages have historically been about simplicity. Any search “options” have been such a little part of the UI that, let’s be honest, hardly anyone knew they were there.

Before now, Google attempted to predict what users wanted by including universal search (such as news, videos, and images) right in the organic results. Most recently, social conversations (blog posts, twitter updates, etc.) have made their way into the SERPS. Today, a clear left navigation gives users quick access to specific vertical search features right from the results pages:

Read more: ‘Why Google’s Redesign….”


Building a Brand on A Budget, 300 Unit Apt. Complex get 14,000 hits per Month on Blog!

Posted by kgerards on Wednesday, 5 May, 2010

By Jason Anthony

To elevate their digital, online profiles and carve out entrepreneurial niches, more businesses are turning to social media and other free digital marketing alternatives.

See the full article here.

This article and case study further verifies that if you aren’t getting the message about your business to the interweb, your competition most likely will…dominating the first page of the search engines. Such as the apartment complex, 300 units, is getting 14,000 hits per month on their blog site…do you think they ever lack finding tenants to fill any vacancies? NOT….DON’T THINK SO!