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With over 20 years marketing, and business development success, we have the experience to help grow your business through the online world of social media, video, and mobile marketing consulting, creation and management.
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Mobile marketing is obviously red-hot right now.
The challenge is, learning what to do about it.
And specifically what to do in the local markets.
Mobile Marketing Facts
* There are currently 5 Billion mobile phone users world wide
* Approximately 51 million of those are smart phones
*86% of the U.S. population owns a mobile phone
*75 billion text messages are sent each month
* Text messages cannot be blocked, filtered or ignored
* SMS Mobile marketing is more affordable and quicker than traditional methods of communication and more reliable than email
* SMS text messages are received within seconds of being sent
* SMS Mobile Marketing allows your message recipients to respond to your offers or promos in real time
I’ve been checking out the programs that’s
been coming out on mobile and, frankly,
its been disappointing.
Mobile Marketing Live Leads
Let me give you my 2 cents on it.
First, it has a module on local with mobile.
It shows you how to position what they teach
with local businesses. Then, you use the things
from the rest of the program to deliver new
clients to local businesses.
Things like mobile ads, lead generation, phone
call leads, and more. And you can use the software
that comes with it to create your mobile pages.
It was all straight forward with me.
I don’t recommend many things to my Video Marketing Training subscribers unless I believe it helps you be more successful
with your local marketing business.
This is one, after going through it myself, that
I feel is a great value and fits in with the
Local Video Marketing model.
Some one has figured it out, and they are called DUKKY?
how Dukky turned a chicken biscuit into a marketing bonanza
1. Chik-fil-A of Covington, La., sends 5,000 pieces of direct mail offering a free chicken sandwich or chicken biscuit with online registration. Each piece features a PURL, a personal URL, unique to each recipient.
2. To get their free chicken biscuit, customers must click onto their PURL and supply their name, e-mail address, birthday and gender.
3. Customers then are offered the opportunity to share the biscuit giveaway via social media, text message or e-mail. Added incentive: They and the people they share the offer with can win free Chik-fil-A sandwiches for a year.
4. Using the Dukky dashboard, marketers track respondents through every step of the process, measuring how many people activated the free sandwich card, how many shared the offer, etc. Through sharing, the Chik-fil-A offer is extended to 14,000 people.
5. More than 1,300 customers redeem the original offer–a 26 percent conversion rate–and the Chik-fil-A store captures 3,400 names and e-mail addresses for future marketing efforts.
For the entire article click here : The Future Has Been Delivered to Your Mailbox
By Jason Meyers | Entrepreneur Magazine – July 2010
In an exciting business move, Kelly Gerards has accepted a partnership with a major sales training organization, “The Training Center Group“, based out of Atlanta, Georgia. The Training Center offers online and offline training programs to direct sales professionals in 15 different markets such as Real Estate, Mortgage Brokers, etc. They currently have a subscriber base of about 2,000,000 sales professionals and independent businesses and are syndicated in over 2000 offline and online publications.
Kelly was contacted in April 2010 by The Training Center Group, after they had done some extensive research to find an expert in the field of “Video Marketing”, that had verifiable results. They approached Kelly, and his company Blanca Peak Technologies, about the opportunities for a new video marketing training program geared towards Real Estate Professionals. This niche naturally includes Mortgage Brokers, Loan Officers and Appraisers. The Training Center Group felt this was a marketing platform that many sales professionals could benefit from and should be exposed to, so now the initial training series is being launched to 5 other “Sales Professional Niches” such as Human Resource, Inside sales and others.
Kelly says, “This is an excellent opportunity to introduce this marketing platform and my experiences to the small business owner, and direct sales professional in a massive way…. truly, an exciting time for myself and my team!”
For more information and to get on the notification list for upcoming webinar trainings, register here and stay tuned for more updates and educational case studies: Video Marketing Trainings
The thing I do know, is this “Never re invent the wheel” and if you want to learn from the best as far as online marketing……………….pay attention because here it is ? Frank’s Stuff
It has become increasingly quite evident that the convenience of the i-Phone, and now the i-Pad give you the ease of access to run your business and help you automate your social media marketing, but can it really blend it all together?
An Easy Way to Turn into a Good Blackjack Player
Discovering to engage in the game of casino Blackjack reasonably properly isn’t rocket science, regardless of what the dozens of books about the subject would have you believe.
Actively playing professionally for the expert level, as is accurate of any game, is indeed complex and takes many years to excellent. But any individual can grow to be a fantastic recreational player and use a fighting possibility towards the casino basically by discovering some very simple rules.
So, if you are worn out of throwing all your funds away on brain-numbing slot machines, study on!
Blackjack could be as rather simple or as complicated while you desire to make it. Utilizing greeting card counting and innovative methods, you’ll be able to in actual fact have a slight benefit above the house in specific problems. That is, if you are willing to spend numerous hours figuring out and practicing, plus numerous hours just about every year actively playing!
Only a handful of of us have this type of dedication.
The “beginner strategy” described under is created for some of those of you who’ve by no means played Blackjack before or have played only a few times (and are worn out of losing!). It requires that you study only four simple recommendations. You can still memorize these guidelines in 30 minutes or much less.
Properly, definitely, a lot of less!
You may have heard for the term “Blackjack important strategy”. The Blackjack primary system is usually a set of betting and hit/stand guidelines to statistically maximize your chances of winning. Whilst not complex, it’ll nevertheless consider some time and quite a bit of training to master and apply consistently.
For beginners, or rather occasional game enthusiasts who tend not to want to devote several hours practicing the Blackjack basic methodology, right here is really a Newbie System that won’t offer you a headache attempting to master.
When this is not going to provide you with the same small odds towards you since the accurate Blackjack Primary Scheme (about .5%), it generates a minimal 1.5% or so edge for the casino, still one particular of the best odds you’ll discover in any casino game.
You won’t shed your shirt and you will have a fighting possibility of winning if you experience a favorable run of charge cards.
It should only acquire a number of minutes to master these 4 effortless Blackjack suggestions, although you must training for a couple of hours to obtain comfy with them just before definitely playing in a casino game.
Very first, A SHORT AND Uncomplicated LESSON Over the GAME Suggestions
For those who currently know the way to engage in Blackjack, it is easy to skip this section. Otherwise, it’s going to only consider a number of minutes to find out the rather simple actively playing guidelines.
Greeting card VALUES
Tens and encounter credit cards be counted as 10, Aces be counted as possibly one or 11 (your preference), and all other cards have a very count equal to their face value.
THE Play
All game enthusiasts engage in against the supplier, not towards an individual an additional. Each player makes their guess as well as the company starts out by dealing two handmade cards to every single player and two homemade cards to himself. The dealer’s second greeting card is dealt face-up for all players to see. Should the trader carries a “Blackjack” (and Ace plus a ten or face card), he will immediately turn it above and instantly wins all bets, unless a player also incorporates a Blackjack, in which situation it really is a tie.
Then, beginning with all the player to the dealer’s left, every single player has the option of standing (not drawing any way more cards) or being dealt extra homemade cards. Play continues with that player till the player stands or “busts” (gets a card count that totals more than 21). Following all gamers have made their choices (or busted), the vendor draws increased cards to either reach a total of 17 or greater (when they have got to instantly stop), or bust. If the seller doesn’t bust, all remaining player’s hands having a higher card complete win, and many using a reduced card total get rid of.
One especially essential point to remember is this: you goal isn’t to have a greeting card count as close to 21 as achievable, but for getting closer to 21 than the vendor, without having intending around. The objective is to beat the trader! Therefore, your decisions on whether or not draw extra handmade cards are dependent about the value from the dealer’s up card.
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DOUBLING Straight down, SPLITTING PAIRS AND Insurance plan
You’ll find three unique bets it is easy to make right after the to start with two greeting cards are dealt. Doubling lower suggests you can actually double your unique gamble soon after you obtain your primary two cards. You then obtain one – and only a – further greeting card.
Splitting pairs implies that whenever you acquire any pair on your earliest two charge cards, you may split them into two separate hands and perform each one an individual independently (of course, you ought to location an additional wager equal for your primary gamble for the 2nd hands).
Getting insurance plan signifies that in case the dealer’s up card is definitely an Ace, you are able to wager an increased amount equal to half your authentic guess as “insurance” in situation the supplier incorporates a blackjack. If the dealer incorporates a blackjack, you drop your unique wager but your insurance cover wager is paid at a couple of to 1, so you break even.
“HARD HANDS” VERSUS “SOFT HANDS”
In order to understand and apply any Blackjack technique, you need to gain knowledge of the distinction in between “hard” and “soft” hands. This is simply because the strategies for many plays are several depending on whether or not you employ a smooth palm or perhaps a tricky hand.
A “soft” hands is only one that has an Ace which can be counted as 11 (don’t forget: Aces may be counted as possibly an individual or 11). For example, a hands composed of an Ace including a four is named a delicate 15.
A hand that possibly includes no Aces or the Ace is counted as the one is labeled as a “hard” palm. For example, a hands composed of the 6 and also a 9 is known as a really hard 15. A hands with an Ace and 4 is referred to as a delicate 15 (11 and also 4), but at any time you then draw an 8 you need to count the Ace as one instead of 11, giving you a very difficult 13 (since counting it as 11 would offer you a “bust” hands of 23).
4 Hassle-free Suggestions
Here are 4 Blackjack general technique guidelines that anybody can effortlessly don’t forget. Always adhere to them exactly and you’ll be playing greater then the majority of individuals who sit down at a blackjack table.
Despite the fact that these four rules do not represent “perfect” Blackjack standard technique, they offer you a superb deal of your advantage of a great standard technique and are extremely simple and easy to memorize.
1. If the dealer’s up card is 7 or bigger, continue to draw credit cards till you use a really difficult be counted of no less than 17 or higher, or a smooth be counted of 18 or larger.
2. If the dealer’s up greeting card is 6 or reduced, draw notes till you possess at least 12. Stop if you have 12 or better.
three. Double lower when your very first two notes total 10 or 11, In the event the dealer carries a 9 or lower.
4. Always split aces and eights. Don’t split any other pairs.
And which is it! These four easy principles will acquire you out with the “sucker” category, maintain you out of serious trouble and ensure that the property edge is all around one.5% or so – some of the most beneficial odds you will get in the casino.
The moment you’ve mastered this uncomplicated strategy, learn about the full Blackjack Simple Technique and you will whittle that house edge down to practically zero. Perfect luck!
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Yesterday you saw the Harvey Mackay video book
campaign.
Now Mike Koenigs wants to show you how they
did it, the cool “stuff behind the stuff” on
putting a best-seller video marketing campaign together.
You’ve got to check this out:
Best,
Kelly
PS – This is really, really good video marketing that can be
applied to YOUR business.
Guarantee you’ll pull out a few gems so take a look:
You’ve got to check this out:
Killer Job Search Secrets NO ONE Else will tell you…
Remember Bill Glazers’ Book Pre-Launch?
Over 52,000 copies of Outrageous Advertising were pre-sold
with a video marketing campaign.
Well, you’ve got to see what the NY Times #1 Bestselling
Author, Harvey Mackay is doing.
I just found out Harvey reached “National Bestseller” status
this morning and most bookstores (even Amazon) are sold out
of his new book,
“Use Your Head to Get Your Foot in the Door: Job Search
Secrets No One Else Will Tell You.”
…it’s sold out because this campaign is working so well.
The book is outstanding (more on this in a second).
If you don’t remember Harvey Mackay, he’s written six books
including the #1 Bestseller,
“Swim with the Sharks (Without Being Eaten Alive)” that
sold over 5,000,000 copies.
My friend, Mike Koenigs, made this video marketing campaign
and promotion with Harvey. He’s the guy who helped Bill
Glazer with his book campaign and he’s been working with
Tony Robbins, Brian Tracy, Paul Abdul and dozens of other
big name business leaders and celebrities on their video
marketing.
There are several reasons why you want to see this now:
- You’ll see an outstanding example of video marketing all
in one place
- The production quality is exceptional
- YOU can model the same strategies that are being used
here FOR ANY BUSINESS you are in
Go see Harvey’s amazing promo NOW:
Killer Job Search Secrets NO ONE Else will tell you…
Oops – almost forgot.
Why is Harvey’s book so good and so relevant, even if you
aren’t looking for a job?
- If you own a business, this book will help you hire,
manage and fire better
- If you’re looking for a job, it’s filled with great tips
and strategies to get your foot in the door, a first and
second interview and negotiate a higher salary than you’d
normally get
- If you aren’t looking for a job, this book will help you
keep the one you have
- The book is exceptionally well-organized and well-written
- Harvey includes an AMAZING guarantee with his book you’ve
got to see (and hear) in the second video
Kelly
PS – We’re also getting ready to post a brief walkthrough
of how this campaign was created – the cool, behind-the-
scenes stuff so you can see how it was done and how you can
use it in your business too.
Because video has become the new darling of search engines, many startups are rushing to create and post video on their websites. Just run a Google or Bing search on any topic, and links to video clips pop up right on page one. The reason for this is that search engines are tripping over themselves to provide blended search results–links to news, blog posts, photos, video and other specialized content all mixed together. To ensure video is included in the results, search engines give them preferential treatment.
Do’s and Don’ts
• Do post quality video on your website.
• Don’t post video to YouTube assuming that it will drive traffic to your site.
• Do submit to search engines both your videos and the pages on which they appear.
• Do contact your video platform provider to ensure your content is properly indexed and drives traffic back to your site rather than the platform provider’s.
• Don’t assume your video platform provider will point links from your video back to your site. Ask.
This trend presents startups that are able to produce quality video content with tremendous search engine optimization (SEO) opportunities. In fact, Forrester Research reports that compared with standard SEO techniques, a properly submitted video is 50 times more likely to achieve a first-page Google ranking. And because video is in such short supply, relative to other web-based content, the competition for search engine attention is less fierce.
Many startups and entrepreneurs are not yet taking full advantage of this opportunity. They are not using web-based video, are disregarding video SEO, or are trying but doing it all wrong.
Old-school SEO combines text, meta data, a linking strategy and site maps to raise a page’s search engine profile and ensure proper indexing. These techniques fall short for video, which has no text to index.
Although developers are improving search engine technology for discovering video, search engines need help in identifying and properly indexing video content. You cannot rely on a web crawler or bot to discover your website’s video. Instead, you must submit your video following each search engine’s submission and XML-serialization guidelines.
Carefully research each search engine to determine its requirements, keeping in mind that information provided online may be outdated. Also, avoid packing your video XML feed with meta data. “Most search engines ignore it or may even penalize your feed,” says Benjamin Wayne, CEO of Fliqz, a full-service, plug-and-play video solution provider in Emeryville, Calif. “Focus instead on including a descriptive title for your video in your XML feed.”
For optimum results, Wayne recommends including a permalink site map that reflects your XML feed so that search engines index not only your videos but also the pages on which those videos appear. Using the same title tags to label both the videos and pages tends to improve page ranking.
On a personal note, the best Video Marketing system on the planet can be taken for a test drive at right here.